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EthiCAL Apparel

EthiCAL Apparel

Some of my designs, printed for clothing and stationery & sold to send micro-loans to entrepreneurs globally and promote sustainability. The software I primarily used was Adobe Photoshop and Adobe Illustrator.


Sticker — Chill hip-hop lofi study beats (24 hours)

I designed a sticker entitled “Chill hip-hop lofi study beats (24 hours),” featuring a bear studying in the same format as a famous image used for the Youtube video titled “lofi hip hop radio - beats to relax/study to”. There are many videos/playlists similar to this, usually featuring the same image or video of the cartoon girl studying at her desk. Such music and playlists are very popular among students to listen to while studying, so I thought of spinning such a concept to reflect UC Berkeley students. To do so, I featured a bear studying and drinking an iced latte (more so to represent myself). I went through multiple ideations until I reached my final design, which ended up becoming one of the best-selling stickers for the student organization.

Pin — Pass the Aux

I also worked on an enamel pin. The pin, called “Pass the Aux,” featured a gold gramophone and the phrase '“Pass the Aux”. It serves as a reference to current slang surrounding music curation mixed with a homage to earlier forms of listening to music.

Long Sleeve Shirt — wya?

I designed a shirt called '“wya?”. The front featured a small compass while the back featured a map of the globe and the phrase "“wya?” or “where you at?”. The first two photos featured here were taken by me for our Spring 2019 Lookbook. All of the photos I took during that shoot can be viewed here.

Sticker — Save the Bees

In 2018, the first product I designed was my sticker titled “Save the Bees”. It featured a bear, smiling next to two bumblebees and the phrase “Save the Bees”.